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No matter what app you’re using, if you can’t SHARE from it, it’s not worth the trouble. That’s why I almost threw Zite out, even though I read it daily. It’s why I dumped Flipbook for Zite in the first place. I wanted to share what I was reading, as well as curate the content, at the same time.
In fact, being able to share from my Android phone or my iPad is so incredibly important that if I can’t do it easily, then the app just isn’t worth having. Cory Doctorow touches on this in this excerpt from an entry on Gizmodo:
…look at that Marvel app (just look at it). I was a comic-book kid, and I’m a comic-book grownup, and the thing thatmade comics for me was sharing them. If there was ever a medium that relied on kids swapping their purchases around to build an audience, it was comics. And the used market for comics! It was — and is — huge, and vital. I can’t even count how many times I’ve gone spelunking in the used comic-bins at a great and musty store to find back issues that I’d missed, or sample new titles on the cheap. (It’s part of a multigenerational tradition in my family — my mom’s father used to take her and her sibs down to Dragon Lady Comics on Queen Street in Toronto every weekend to swap their old comics for credit and get new ones).
So what does Marvel do to “enhance” its comics? They take away the right to give, sell or loan your comics. What an improvement. Way to take the joyous, marvellous sharing and bonding experience of comic reading and turn it into a passive, lonely undertaking that isolates, rather than unites.
That irresistible impulse to post, to tweet, to “like” has evolutionary roots that far precede the advent of social media. Consider something that’s known as the “communal sharing” norm. In an environment of scarce resources (ie, the one that prevailed for most of our history), every existing resource has to be shared with others. In this environment, what I find out isn’t my exclusive prerogative – it’s actually common property, in case it can be beneficial to someone else. There’s a bear in that cave; these berries may kill you; I found a stream of water in that direction. All important information to pass on and the quicker the better. After all, the bear may wake up or the berries may end up in someone’s mouth before we’ve had a chance to share our wisdom.
The facts may have changed, but the immediacy seems just as real now. It’s hard to shake off the feeling that people are somehow missing out or worse off if we don’t communicate what we’ve seen –and communicate it at once.
- Evernote.com – This is my top sharing device. I sort content I read, whether I’m on Android, iOS, or a computer into Notebooks, then share the RSS feed from those notebooks.
- RSS Feed – All my RSS feeds for 20+ notebooks are shared via Twitter, Facebook, LinkedIn.com–too bad Google Plus can’t handle incoming sharing via RSS feeds–using the following two tools:
- IFTTT.com – This is my new favorite RSS feed tool since DLVR.IT limited the number of free RSS feeds shared to various services to 3, although they were gracious enough to grandfather my 10-15 RSS feeds that I’d established under their free service.
- Pocket – What an easy tool to share content to from various devices. I’ve setup an IFTTT recipe that anything I archive–and only stuff that I archive–goes to LinkedIn.com. I can put something in Evernote, but filter content relevant to my LinkedIn account to just specific stuff (e.g. edtech and leadership).
- Apollo browser on iOS – This versatile iPad browser (free) makes sharing a joy and easy to do, allowing one to send web-viewed content (unlike Safari and Chrome) to Evernote, Pocket, Google+, Twitter, Facebook, and many other social media sites.
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